top of page


The Farm Tour Formula: How to Design an Experience That Fills Your Calendar and Builds Your Brand
1. The Hard Truth: Most Farm Tours Are Forgettable Why do so many farm tours feel like a mandatory school field trip? Visitors arrive, walk in a slow group, and listen to a farmer recite facts and figures about soil pH, weather patterns, and harvest yields. The core mistake is treating a tour as an "information dump" instead of an experience design. The reality is that visitors do not remember facts. They remember feelings. Consider what happens at my farm BloopyDurians . Wh

Stephen Loke
9 min read
Â
Â
bottom of page