Farm Not Getting Visitors? Simple Strategies That Work
- Stephen Loke

- Nov 25
- 8 min read
Introduction: Why Your Farm Is Quiet (And Why It’s Normal)
If your farm isn’t getting many visitors right now, don’t worry — you’re not alone. Almost every farmer in agritourism started exactly where you are: a beautiful farm… but quiet, empty, and under-visited.

The truth is, most farms are not struggling because they are “not good enough.” They struggle simply because people don’t know they exist.
The good news? Bringing visitors to your farm is a lot easier than you think. Once you fix a few simple things — your online presence, your Google Business Profile, your photos, your reviews — your farm can turn into a busy, joyful place filled with families, tourists, and even international travellers.
This article will show you simple strategies that work. Not complicated. Not expensive. Just practical steps that any farmer can start today.
Understand the Real Reasons Visitors Aren’t Coming
Before we jump into the solutions, it’s important to understand what’s actually stopping people from coming to your farm. Most of the time, it’s not your farm. It’s not your facilities. It’s not your activities.
It’s usually these three simple things:
Nobody Knows Your Farm Exists
This is the biggest reason farmers struggle with low visitor traffic. You may have an amazing experience — fruit-picking, animal feeding, durian tasting, or a beautiful view — but if people can’t find you, they can’t visit you.
Many farmers rely only on word-of-mouth. But in today’s world, travellers and families discover farms through:
Google Search
Google Maps
Facebook
Instagram
TikTok
If your farm isn’t showing up in any of these places, you’re invisible — even if your farm is amazing.
Your Online Presence Is Weak
Most farms don’t have:
A complete Google Business Profile
High-quality photos
Updated information
Short videos showing daily farm life
Regular social media posts
When a tourist can’t see what your farm looks like, they lose confidence and choose another place.
People don’t just want information — they want to feel safe, confident, and excited. Your online presence must show them:
What your farm looks like
What activities you offer
Who they will meet
What past visitors say
If you don’t show these things, visitors simply move on.
Your Farm Looks “Closed” Online
Sometimes a farm looks open in real life but completely “closed” on the internet.
Tourists often see:
No opening hours
Last update 2 years ago
0 reviews
No recent photos or videos
This gives the impression that your farm is not active, not welcoming, or no longer operating.
You may be working hard on the farm every single day… but online, it looks like nothing is happening.
Fixing this takes just a few minutes — and the difference is huge.
Simple Strategies to Boost Visitor Traffic
Once you understand what’s stopping visitors, the solution becomes very clear. You don’t need expensive renovations or fancy facilities. You just need a few simple, proven strategies that make your farm visible, attractive, and trustworthy.
Set Up and Optimise Your Google Business Profile
This is the most powerful tool for increasing farm visitors — and it’s completely free.
Action steps:
Add clear photos of your farm (entrance, activities, people smiling)
Post short videos weekly
Set your opening hours
Add your phone number and WhatsApp
Reply to all reviews
Ask every happy visitor for a review
A strong Google Business Profile alone can bring hundreds — even thousands — of tourists every month. This is exactly how your durian farm brings visitors from all over the world.
Post Regularly on Social Media (Even Just Once a Day)
You don’t need fancy content. Simple, real-life videos work best:
Feeding goats
Harvesting durians
Washing vegetables
Showing your workers grafting trees
Taking a walk in your orchard
Tourists smiling and enjoying themselves
Post consistently on Instagram, Facebook, TikTok — even if it’s just one short video per day. People love farm content. It’s relaxing, natural, and full of joy.
Offer One Signature Experience First
Many farmers get overwhelmed because they try to offer too many things at once. Instead, start with one hero experience that you become known for.
Examples:
Durian tasting tour
Fruit-picking
Animal feeding
Educational farm walk
Tractor ride
“Meet the farmer” personal tour
Once people start coming, you can slowly add more experiences.
The key is: start simple, start strong, start with one thing.
Create Simple Packages That Attract Visitors
One of the biggest mistakes farmers make is thinking they need a big, complicated menu of activities to attract tourists. In reality, visitors love simple, clear, easy-to-understand packages. When your packages are clear, people book faster because they know exactly what they’re getting.
Below are simple, proven packages that work for farms of any size:
✔️ Basic Farm Tour Package
A guided walk around the farm where visitors:
See how crops grow
Learn about your daily routine
Hear stories of the farm
Take photos of the scenery
This is the perfect “entry-level” experience.
✔️ Fruit Tasting or Produce Experience
If your farm grows fruit or vegetables, this is a powerful attraction. For example:
Durian tasting
Mango tasting
Vegetables harvesting experience
People love to pay for a taste of something fresh, especially if it’s farm-to-table.SEO
✔️ Animal Feeding + Photo Package
If you have animals, this is one of the easiest ways to attract families and children. Visitors can:
Feed goats, chickens, rabbits, or fish
Take photos with the animals
Learn simple facts about them
This is one of the most “Instagrammable” activities.
✔️ Premium Private Family Tour
A personalized experience where you host a family personally. This can include:
A private farm walk
Fruit tasting
Special behind-the-scenes moments
Personal stories about your farm journey
Because it’s private, you can charge a higher price — and people love feeling special
The key is this:
👉 Start with one or two packages.
👉 Make them simple.
👉 Make them feel special.
This alone will dramatically increase your visitor traffic.
Turn Every Visitor Into a Repeat Visitor
Getting a visitor to come once is good —but turning them into a repeat customer is where the real agritourism profit is.
You can do this without spending any money. Just apply these simple strategies:
Offer Produce Delivery After Their Visit
This is one of the MOST effective upsells — and it works brilliantly at your farm.
Here’s why it works:
When visitors enjoy your farm experience, they form a bond with you. Offering delivery of your fruits or produce gives them a way to continue supporting your farm even after they go home.
For example:
“Would you like me to send fresh durians (or your fruit) to your home next season?”
“If you want vegetables delivered weekly, I can arrange it.”
This keeps cash flow coming in all year long, even during non-peak seasons.
Build a WhatsApp Broadcast List
This is one of the easiest and most powerful marketing tools for farmers.
Ask visitors to join your WhatsApp list so you can send them:
Fruit season updates
Promotions
New activities
Special farm events
Peak harvest announcements
People love receiving personal messages from farms they visited. It makes them feel connected to you. I have my own WhatsApp group for BloopyDurians. My true fans will stick in the group. Some will leave but that is ok.
Most farms never do this — so doing it instantly sets you apart.
Give Visitors a Small, Memorable Moment
Simple gestures create lasting memories:
Take a photo of the family and send it to them
Give them a small fruit or souvenir
Tell them a meaningful story from your farm journey
Visitors will remember your warmth long after they leave, and they’ll bring friends next time.
Encourage a Review Before They Leave
Politely ask for a Google review when they’re still excited and happy. This increases your online ranking and brings even more visitors in the future.
Invite Them Back With a Purpose
Before they go, say something like:
“Come back during fruiting season — the trees will be full.”
“Bring your kids next time for the animal feeding session.”
“We have a holiday event next month, you’ll love it.”
A clear invitation increases the chance of repeat visits by more than 50%.
Case Studies to Inspire Farmers
Stories change mindsets. When we see how other farmers turn simple farms into busy tourist destinations, it opens our eyes to what’s possible. Here are three powerful examples — including my own journey — to show you that any farm can become a visitor magnet with the right steps.
My Durian Farm: From Silent to International Spotlight
When I first started BloopyDurians, my farm was quiet. Beautiful… but quiet. Most days, I wondered whether anyone would ever come. Sometimes an old friend would visit, or someone who already knew me — but tourists? Almost none.
Everything changed when I discovered the power of Google Business Profile and Social Media.
I started posting real photos of the farm, the trees, the durian tasting sessions, and even the simple daily work we do. I wrote my story honestly, and I welcomed every visitor with warmth — like family. And when guests enjoyed themselves, I gently encouraged them to leave a review.
Those reviews changed everything.
Soon, my farm started showing up on Google. Then the calls came in. Then the bookings. Then the travellers — from Singapore, Europe, America, Australia, China… even VIPs and successful businesspeople.
Before I knew it, my small durian farm became known. People were driving in, taking photos, posting online, and recommending us to their friends. I even supplied durians for an event by the Mayor of Kuala Lumpur, the capital city of Malaysia.
I realized something powerful: any farmer can achieve this. You don’t need a big budget. You just need visibility, good hosting, and genuine heart.
Tanaka Farms, USA: Simple Tours, Big Crowds
Tanaka Farms didn’t start as a giant attraction. They began with a simple mission: educate families about fresh produce.
They built their success through consistency — not luxury.
They offer:
U-pick produce
Tractor tours
Seasonal events
Family-friendly experiences
And they share everything online in a friendly, authentic way. Their story proves that you don’t need perfect facilities… you just need real experiences and strong visibility.
Pennywell Farm, UK: Activities Every Half Hour
Pennywell Farm became famous because they understood one simple thing: people love structured fun.
Every half hour, something happens:
A show
A feeding session
A ride
A hands-on activity
Families come again and again because they know every visit feels fresh and exciting. Their strategy shows that you can turn even a small farm into a full-day attraction if you create a rhythm of activities and promote it consistently online.
Conclusion: Your Farm Can Become a Visitor Magnet
If your farm isn’t getting many visitors right now, trust me — I’ve been there. I understand the frustration. The silence. The doubt. The fear that maybe your farm isn’t “good enough” for tourism.
But your farm only needs one thing: visibility.
When people can find you online, when they see real photos, real experiences, and real reviews — everything changes. My own farm transformed from a quiet durian orchard into a place visited by tourists from all over the world. And I did it with simple steps:
A strong Google Business Profile
Consistent photos and updates on social media
One signature experience
Warm, genuine hosting
Encouraging reviews
That’s it.
You don’t need fancy buildings. You don’t need huge investments. You just need the right strategy — and the courage to start.
Your farm has something special to offer. Your story matters. And with the right steps, your farm can be filled with happy visitors, laughter, new friends, and wonderful opportunities.



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